Eat That Frog

Conquer procrastination one bite at a time. Stop putting off your future, swallow the frog and take back your time.

Every day presents a buffet of tasks, but it’s the toughest ones the “frogs” that matter most. In Eat That Frog, Brian Tracy offers a simple yet transformative principle: tackle your hardest, most important task first, and everything else becomes easier. With clear, actionable strategies, Tracy shows how to set priorities, eliminate time-wasters, and break the cycle of procrastination that keeps so many dreams on hold.

Far from abstract theory, this book delivers practical tools rooted in decades of success coaching. Tracy distills timeless productivity wisdom into 21 manageable steps, each designed to sharpen focus, fuel motivation, and maximize impact. His approach reframes work not as a mountain of endless tasks but as a sequence of intentional choices that build momentum.

Motivating and refreshingly direct, Eat That Frog! isn’t just about getting more done, it’s about creating a life where progress feels possible every day. With discipline and clarity, the book empowers readers to act decisively, build confidence, and reclaim their time.

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