The Innovator’s Dilemma

Why great companies fail despite doing everything right and how to avoid it.

Clayton Christensen explores a paradox at the heart of business: successful companies often falter when disruptive innovations emerge, not because they lack resources or talent, but because they follow traditional management practices that prioritize current customers over future markets. Using compelling case studies from industries ranging from disk drives to retail, Christensen provides a framework for understanding why good companies fail and how businesses can anticipate and leverage disruptive change.

The Innovator’s Dilemma challenges conventional wisdom, offering insights for leaders, entrepreneurs, and innovators seeking to navigate rapidly evolving markets. Christensen emphasizes the importance of fostering experimentation, embracing risk, and cultivating an organizational culture that can respond to disruption rather than resist it.

Thought-provoking, authoritative, and practical, this book is essential reading for anyone looking to understand innovation, maintain competitive advantage, and make strategic decisions in an uncertain world.

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